Jack Truong’s Customer-Centric Approach: How Identifying Unmet Needs Drives Business Success
Throughout his distinguished career, Jack Truong has demonstrated that understanding what consumers lack—and delivering it—can transform underperforming companies into market leaders. This approach has proven successful at every stage of his journey from innovative engineer to transformative CEO at multiple global corporations.
Engineering Innovation Based on Consumer Pain Points
With a Ph.D. in chemical engineering from Rensselaer Polytechnic Institute, Truong began his career at 3M where he quickly distinguished himself by focusing on market gaps rather than existing products.
"I was exposed to various divisions in my first two years at 3M, and I really had to learn and understand what the unmet needs were in those industries, and come up with inventions that deliver innovative ...